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Simi Hinden

PresenTense
www.presentense.org | www.twitter.com/presentense
simihinden@presentense.org | US: 212-877-1584 | Israel: 02-563-0116

Posted by Simi Hinden 

Help Grow PresenTense to the Next Level

Do you want a chance to take the helm of a fast-growing social venture and help it scale to change the world? You have a chance: the PresenTense Group, an international not-for-profit Jewish social enterprise that helps communities around the world develop community-supported social enterprise accelerators, is looking for a CEO for its North American (Western Hemisphere) operation. This CEO will work with the Israel CEO to develop and lead Global policy and operations, expanding the ways in which PresenTense can upgrade the way we make a difference in the world.


Over the past six years, PresenTense has grown to work with twelve communities around the world to leverage the time of over a thousand volunteers to help launch 153 start-ups that are solving challenges in education, social action, environment, philanthropy and the arts. More on that below, or at this section of our website.

Having grown to this global stage, PresenTense has decided it needs a local leader in North America to take the Group to the next stage. The PresenTense Group CEO’s main responsibility will be to help PresenTense jump to the next level of execution as an established institution. The CEO will be responsible for growing PresenTense’s double bottom line by expanding existing products, and innovating new offerings that will achieve social impact and earn financial profit. The CEO will work with the Board of Directors of PTG, and with volunteers and staff across the network, to set strategy and achieve goals set.

Who are we looking for? We are looking for someone who:
  1. Has run an organization at PresenTense’s stage and size before, and grew it. PresenTense is in many ways still a start-up, continuing on a strong growth trajectory. If you’ve run a start-up, or at least managed one on an operating basis, you’ll understand why this is important.
  2. Has built strategic partnerships, and leveraged cross-organizational value. PresenTense is a not-for-profit because it has a public mission, and accomplishing that mission is the most important job the CEO will have - even if it means giving up a little on the credit and direct involvement.
  3. Has taken the lead in product development. PresenTense’s core program, the Community Entrepreneur Partnership, is growing, but there is so much more left to do. We need someone who can manage innovation and help lead an excellent program staff to victory.
  4. Has raised money. PresenTense is a social enterprise, and in FY2012 will be earning the grand majority of its funds from serving clients. But fundraising is crucial for R&D, and no organization can stay innovative for long without that investment.
  5. Is hands-on. We’re a hard-core of dedicated social hackers, individuals who have made it their mission to organizing the community to get the most out of it--and help entrepreneurs change the world. We need a hands on individual to ensure the business fundamentals are in place, and then go out and install our spirit throughout the Operating System. (more on that, below).
And here are the more immediate details:

Time requirements: Full-time
Salary:  Competitive
Benefits: Competitive
Start Date: June 2012
Reports to: Board of Directors

To apply:  Please submit a cover letter answering the questions below, and a resume, to jobs@presentense.org by April 1, 2012
  • Tell us about a challenge to the Jewish People and the World that you are passionate about tackling?
  • What’s one way you suggest impacting this issue?
  • Tell us about a time you built a program, product, or model that generated revenue for an organization or business?
  • What was the secret to the success of this example?



More on PresenTense:

What PT set out to accomplish: PresenTense set out to create the platform and tools to realize the collective potential of the Jewish People. We defined this as engaging young Jewish adults in a "positive" way with the Jewish People, based on the idea that if young Jews are creative through an institutional framework, they will obligate themselves to the needs of their communities and the world.

What PT has done: Since the winter of 2005, PresenTense has engaged thousands who:
  • Volunteered to write, edit and design hundreds of articles published in 16 magazines online and offline, read by tens of thousands around the world.
  • Volunteered on Steering Committees in, so far, a dozen communities around the world, where they discussed the strategic priorities of their local community and used their personal networks to recruit 160 community entrepreneurs to develop 153 ventures to address these priorities.
  • Volunteered as coaches in, so far, twelve (and soon twenty-four) program cycles around the world, devoting one hour a week of their time to support community entrepreneurs and their teams as they developed their ideas during the five-month venture development fellowship.
  • Volunteered as mentors in, so far, twelve (and soon twenty-four) program cycles around the world, devoting one hour a month of their time to support community entrepreneurs and their teams as they developed their ideas during the five-month venture development fellowship.
  • Have helped to start 153 ventures around the world, 113 of which are still operating (with a minimum of one program or activity per month). Of these 74% still going, 91 are operating as not-for-profit organizations, and 22 as for-profit organizations. The self-reported number of beneficiaries of these ventures (individuals participating in a program or downloading a song, etc) currently stands at 272,879 non-unique individuals (crossover is highly likely, but cannot be accounted for).
  • Have connected as Federation Professionals through three cycles of the FedHead program, running from 2008-2010. The FedHead program provided a much needed knowledge community for over two dozen Federation professionals, enabled information sharing across Federations, and exposed key figures from the philanthropic sector to young professionals as speakers on monthly webinars.



What the Fellows have created:
  • 91 not-for-profit ventures operating in over 20 cities around the world, including Boston (U.S.A), London (England), Montevideo (Uruguay), and St. Petersburg (Russia). These ventures include initiatives providing support to Jewish educators (Jewish Teacher's Network, MediaMidrash), innovating Jewish education (Bible Raps, Look-to-Learn), empowering social activists (the MEM Project, Venturing Out), increasing economic development (EcoTech, improving the environment (Jewish Eco Seminars, Attar), and stimulating Philanthropy (tenpartners, Conta Conmigo).
  • 22 for-profit social ventures operating in a number of cities around the world, including Atlanta (U.S.A), Jerusalem (Israel), and Beijing (China). These ventures include initiatives helping grow awareness of Jewish social causes (NU Campaign), improving the quality of Jewish ritual objects (Odeka, Homegrown Judaica), teaching young adults and young parents new approaches to Jewish ritual (Deep Breath Baking, Shalom Yoga), and providing new tourist opportunities for Jerusalem (FunKey).
  • Of the fellows whose ventures have not continued, some have found jobs in other Jewish organizations and institutions (such as the JCC of Boulder, the Israeli consulate in Boston), while others have continued to run other start-ups in the for-profit space (such as Storytree.me and the Mosaic Solar initiative.)



What PT 2.0 wants to accomplish, building on its past success:
  • Network the thousands of volunteers currently involved through the Community Entrepreneur Partnership program, to enable greater cross-location connections and leveraging of local resources to enable fellow ventures to scale.
  • Provide global access to the PresenTense venture development curriculum, through an online platform that will enable individuals to guide themselves through the curriculum and volunteer to help individuals who have ventures they believe in. The demand for
  • Expand our city-based CEP programs to additional cities around the world, with a special focus on Europe, South America and Australia.
  • Deepen our engagement of Israeli civic leaders, to increase PresenTense's impact on the development of a new generation of leaders in Israel.
  • Provide information to communities and institutions across the world as to which PresenTense ventures have the most potential to scale, and what local strategic challenges they many be able to address.
  • Grow our non-CEP programs to provide additional training and strategic planning support for Jewish organizations addressing the most pressing challenges of our time.

Posted by Ariel Beery 

Start Playing Around

Start Playing Around
by Daniel Bloom and Ariel Beery

The movie Moneyball sets a scene that could be easily adapted for a gathering of educators in the teacher’s lounge. Around a paper-packed table, older, more experienced individuals are trying to dissuade a new up-and-coming manager that his approach using technology to determine what the right composition of the baseball team was not going to work. “We’ve been doing this a long time,” one of the more wizened coaches told Billy Beane, played by Brad Pitt. But Billy pushes back, “You don’t even understand the problem.” What Billy realized is that his experienced advisers were looking at the world as it was yesterday, as opposed to what it could be tomorrow. Experience, in times of rapid change, can bring as many challenges as it brings solutions.  New times require new measures.

The Jewish community is blessed with many of the most creative, innovative educators worldwide, but we still lag far behind the cutting edge when it comes to integrating the latest advances in pedagogy into our classrooms and informal learning environments. Search the App Store for educational applications, and you can find thousands of innovative educational applications, many of them games that engage youth in an immersive world where they acquire knowledge through exploration. Search for a game that teaches Jewish history or values, or integrates lessons learned in Jewish Day Schools and Hebrew schools into a child’s downtime? You’ll be lucky to find a two dozen, many of them Christian or ultra-Orthodox in origin and ideology.

This is particularly troubling considering the saturation of tablet devices in Jewish homes, and the growing place these devices will have in shaping our youth’s interaction with storytelling and knowledge acquisition. Most of the young Jewish couples we know who are raising children own a tablet, and certainly a smartphone, and almost all of them let their children play with those devices on a regular basis. A good percentage of our friends who are starting families are reading children’s books to their children from their iPads, and if Amazon’s recent encroachment into the tablet market is any indication, most parents within the Jewish demographic will be spending more of their time interacting with their children alongside the screen of a portable device.

If we’re to capture this growing market’s attention, we will need to do it now and fast; fast enough that integrating Jewish educational content into parent-child interaction will become the default choice, and not something to be marketed after consumption patterns have set in. But to do that, we’ll need a good number of open-minded and technically interested educators to lead the way.

It’s important to note that these educators need not be techies themselves. They need to understand the potential of the technology, and be willing to experiment. As an example, Jewish Day School educators and individuals interested in game design which apply to the NYC PresenTense Fellowship, which we run and whose applications close next week, will have the chance to meet experts in the field and find partnerships that will complement the skills they bring to the table. Opportunities such as the NYC PresenTense Fellowship can help such individuals share information, develop visions and build prototypes that, together, can create a marketplace of options for young parents who have an interest in educating their children Jewishly. One fellowship is not enough; we need many more programs and efforts to build this marketplace, because only when a robust market arises will the best of these games and applications rise to the top - enabling a parent who isn’t particularly interested in Jewish content, but is willing to give it a try, to download the app for his or her child.

If we are to ensure that the next hundred years of Jewish education builds on the century before us, we will need to ensure that the vehicles we use fit tomorrow’s requirements. Personally, we’re looking forward to seeing Day School educators and Game Designers apply to our NYC Fellowship this week. Professionally, we’re urging the field to invest more thoroughly in the professional development of our already experienced and wonderful teachers so that they many take that experience and use cutting edge vehicles to deliver it to the future. Just like Billy Beane ended up reinventing baseball, now, more than ever, we need champions that will be willing to take risks in their effort to win the game.

Daniel Bloom is the NYC Coordinator for PresenTense, and strongly urges Dayschool Educators and Game Designers to apply to the NYC Fellowship by December 11th. Ariel Beery is the Co-Director of the PresenTense Group.

Posted by Ariel Beery 

Year in Preview, 5772 (Oct 2011/Sept 2012)

Once a year, we at the PresenTense Group try to take a step back to
reflect on our plans for the year ahead through the prism of our
mission and the requirements of the sector we work in. It's an
engaging, inspiring and sometimes frustrating process, one that we
throw ourselves into out of the recognition that we are working in
PresenTense to serve a higher calling, and that the community which
makes our work possible deserves to know what it is we are planning to
do with their volunteer hours and their dollars.

This year's process began in June, when we brought together our staff
from around the world to look a few years ahead and envision how we'd
like the future to be, and how we could use the tools we have to get
there. The next two seminars, in July and August, were devoted to the
more practical matters, turning those visions into reality.

The result of this process is the Year in Preview document, included
here. The Year in Preview is broken into three parts: first, an
introduction, giving a high-level overview of how PresenTense views
the year to come, and what new assets we have at our disposal to make
sure that this coming year results in successful programs and positive
change for the Jewish People and the World. Second, a more in-depth
look at our programs through what we've called Project Summaries,
which provide a clearer look at the 'how' of what we do. Last, our
budget, which can provide those with a more quantitative mind a sense
of how we are allocating resources and setting priorities.

As we write in the introduction, the Year in Preview was developed by
PresenTense to provide robust information to our constituency about
what we do to leverage their time and money for social impact. As a
nonprofit organization, PresenTense sees itself as a public emissary
in the broadest sense of the term: owned and accountable to the
public, and operating on behalf of the public’s interest.  Through
this Year in Preview, we hope to provide the public sufficient
information to provide informed guidance and critique to Group
management as we grow our impact and push ahead towards our goal of
realizing the Jewish People’s collective potential in the 21st
century.

We look forward to your thoughts. Comments can be sent to
yearinpreview@presentense.org, or posted on blogs or wikis (but please
share the link with us by email, or post it to twitter with the
information @presentense.org #yearinpreview as part of the tweet).

Enjoy.

(download)

Click here to download:
PTG CEP FY2012 Budget v32p.pdf (275 KB)
(download)

(download)

Posted by Ariel Beery 

Israel: Have We Lost That Loving Feeling?

(This article contains the remarks I was planning to share at the Jewish Federations of North America (JFNA) General Assembly, when I was invited to speak on a panel on the youth's connection to Israel. When, due to budget considerations, JFNA reduced the size of the panel, I decided to turn the ideas into a short article instead.)

Sometimes, I've found that I can get so wrapped up in a problem that I lose perspective on how others have dealt with something similar, or even how I have dealt with the same type of problem in the past. I'm sure others join me in falling for this 'blinder effect,' and in hindsight we wished we were able to learn more from our past experience and get outside perspective. Instead of having to figure out how to get get online or even soothe a relationship that had soured each time all over again just doesn't make sense. But unfortunately, we often aren't able to get that perspective in the moment, and it seems that we humans, and especially we Jews, are less able to gain perspective when it comes to those problems that strike at our very core: our continuity, and specifically how our youth chose to carry on, or not carry on, the values we hold dear.

The issue of Israel has particularly is at the center of current debates about Jewish identity, as it should be, considering that Israel was the central project of the Jewish People over the past century. But often discussions about Israel catch us with our blinders on. So before we address the present day and the relationship or lack thereof that our youth have to Israel, let's try to gain some perspective by looking back a bit to remember the origins of our current relationship to Israel and Jewish identity.

In the early 1920s a new movement started to grow in North America, especially among the young Jews who were of the first or second generation to be born on her shores. Zionism was a rebellious movement that rejected the reigning assimilationist ideology of previous generations of American Jews, and inspired young Jews to imagine themselves as a nation like other nations around the world. This collectivist impulse was as new as nationalism in Europe, and even newer amongst American Jews. Before, Am Yisrael was an abstract entity; in those times, Am Yisrael became a collective actor deserving of a homeland where it may create a foundation for a shared future, just as other people's yearned for self expression following the breakdown of Empires at the dusk of the first World War.

At first, the mainstream of the Jewish community rejected Zionism, and Zionist membership in the 1920s and 1930s never rose above 20% of the general population. But in the century that followed, Am Yisrael went through more as a collective than many peoples go through in a Millenia. First, Jews were given access to the great heights of Western society. Then, fear and loathing of the Jew drove the world to look the other way as six million human beings were led to their deaths in broad daylight. Shortly thereafter, a people without a State for two thousand years resumed sovereignty in their land. Only once the State was created did the Jews of America fully grasp what had transpired. It was the dream of Zionism and the guilt of being bystanders during the Holocaust that led to a movement among American Jewry: a non-Zionist love for Israel that expected every Jew to feel a special connection to the State of Israel so long as their heart did beat.

But in the past 20 years, the generations that grew did not share the same attachment to a State far across the ocean. Despite free and discounted trips to see the Land of their Forefathers, the general trend seems to be in the same direction: away from the type of connection our community leaders and philanthropists feel is the "right" connection to have, which often is summarized as ‘where-ever I stand I stand with Israel.’ Instead, our youth is used to weighing in with their personal opinion on issues of interest, through ‘liking’ comments of their friends to pitching in their own thoughts on anything from the choices their friends make to the policies of their government. Where-ever they stand, it is often in critical distance from others. 

Some claim that the reason my generation, sometimes called Y and sometimes Millenials, do not connect with Israel in the "right way" is due to politics. Stop the occupation, they say, and young Jews will be less dissuaded from supporting Israel. Others say that it is because we focus on the wrong things. Instead of focusing on the conflict or the geopolitical significance of the State, we should focus on the culture, the music, the traditions, and my generation will find our connection there. And yet others fault the education of the youth, blaming community leaders, rabbis, for not being pro-Israel enough, and implying that only the Orthodox retain the righteousness of the Jewish cause.

I think there is some truth to all of these opinions, except for the third, but as they say, a little knowledge might sometimes be a dangerous thing. A person with an incomplete picture might think they know what they are doing, and due to partial information come to the wrong conclusion with the best intentions.

As someone who has lived amongst and observed on a daily basis my peers, through my life and my work to present, the one thing that is clear is that the present is in no way like the past. The very way we identify ourselves in the world has changed. The word 'friend,' that core word that relates who we are through who we feel emotionally close to, has been altered. The way we communicate, share our experiences, and through our experiences describe our identity has been irrevocably changed by the advance of social media.

Our collective communication and collective identification has changed too. In the era where the Arab Spring can sweep across a region overnight, where the Rothschild Tent protests in Tel Aviv can share the same aesthetic markers of protests with Occupy Wall Street across the Atlantic, it should be clear that the youth of today are less connected to a certain space than ever before. Think of yourself ten years ago and today. Ten years ago, how much would you know about the daily affairs of friends and family that were over 150 miles away? Compare that number to the ones you know about today, from status updates and tweets. I'm willing to bet the difference in number is a factor of 10: that you now keep in touch with ten times as many people far away as you did in 2001, when Hotmail and AOL were the leading ways to connect over the Internet.

In this era, therefore, the fundamental way that humans connect with each other is different. Just as the early Zionists were responding to a different paradigm in their time (nationalism), the youth of today are responding to a globalized, networked world that our older generations are only beginning to understand the implications of. And as we agreed previously, since it makes no sense to try and solve each problem as if it is unique - and makes more sense to learn from previous experiences and the experiences of others - a new, more systematic approach is needed if we truly want to strengthen a Jewish identity and relationship with Israel that will last throughout the social evolutionary leap of the 21st century.

While I do not have a definitive idea as to what the right approach to strengthen continuity and the youth's relationship to Israel is, here are a few thoughts as to what the effects of the 21st century will be on our youth and what our community should do or not do if it wants to ensure our youth share our values and live in a better future.

First, it is clear that there is strong cognitive dissonance between the values the Jewish People holds dear and the political situation in Israel. Such a clash is bound to happen when values developed over the two thousand years of powerlessness meet up with the reality of sovereignty and military action. Instead of berating youth for pointing out those contradictions, the community should encourage the youth to explore them, to delve into the complexities of power and politics and to understand the challenges of living as a free people in the world. We should ask more of our youth, exposing them to the conflicting motivations and goals of the parties in the region, so that they can offer solutions and roll up their sleeves to get involved. This means more opportunities to see the underbelly of Israel, and not just 10-day party buses. Just as adults need to make hard choices to keep their families safe, so too do States and sovereign Peoples. Likewise, not every decision an adult makes is the right one. If we cannot approach the Occupation in a mature way, we should not be educating youth.

Second, we need to learn from other Peoples who have been wrestling with the State/Diaspora divide alongside us. The Basques, for example, developed their Euskadi movement at the same exact time as the Zionists, and since then have been through a history almost as challenging as our own. So too have the Irish, the Indian diaspora, the Sikh's and others. Maintaining identity and culture in the 21st century is not a burden we carry alone, and we should share information and learn from others.

Third, and most important, we need to invest in deeper thought about why this is all worth it in the first place. When the Zionists started their rebellion, the mainstream of the Jewish People rejected them, and even demonized them, for what they thought was stirring up trouble. When history justified the Zionist yearning, it became evident that their underlying philosophy and understanding of the world was essential and existentially relevant. Today, however, if you ask our leading communal professionals why being Jewish matters in the grand scheme of things, you generally will get one answer: fixing the world. So how is Israel connected to fixing the world? Why is maintaining a sovereign Jewish identity important if fixing the world is our overarching goal as a community? And is fixing the world the right driving value we should be aspiring to as a community?

We are at the gateway to a new world, and without recognizing what the true challenge is, we will not be able to learn how to overcome it. Instead of getting bogged down in yester-century's system of classification and ideological debate, we need to think both deeper and broader about the issue of Jewish identity and the role the State of Israel has to anchor it. Above all, however, we must remember Simon Rawidowicz's insight: although we may think of ourselves as an Ever Dying People, no People has been able to survive through so many of history's twists and turns as our own. Or to quote the Israeli poet Meir Ariel, if we were able to overcome Pharaoh, we'll overcome this too.  

Posted by Ariel Beery 

TOOL: An Interactive Coding Class That's Actually Fun

Over the past fees years I've kicked myself for not taking the time growing up to learn to code. I was too involved in being an activist with Hashomer Hatzair to pursue HTML as it grew up, and although I coded a site in 1998 I never went beyond the simple mechanics. 

So I was very, very happy to see this new opportunity to learn. Check it out: 

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Posted by Ariel Beery